New Energy Vehicle Discounts: Up to 1.6 Million Yuan Off for Selected Models

Announcement from BYD: The price of multiple models has been reduced by as much as 16,000 RMB! This announcement was made on March 31, 2025, at 15:58. According to the latest information released via the WeChat Mini Program, BYD is now offering significant price reductions for various models. The price of the Han DM-i model has been cut to 119,800 RMB, while the Song L DM-i version starts at 89,800 RMB.

On March 29, BYD revealed in the Mini Program that it is launching a promotional campaign with a limited-time price reduction on select models. Specifically, the Han L DM-i is now available for 119,800 RMB, and the Song 06 DM-i has been reduced to 89,800 RMB. Additionally, the Song 07 DM-i is now priced at 129,800 RMB.

This promotion from BYD focuses on the Han and Song models, highlighting their affordability. The company aims to make its electric vehicles more accessible to a broader audience. In February of this year, BYD reported that it plans to maintain its competitive pricing strategy, with expectations to reach sales of 550,000 units by the end of 2025.

At a recent launch event on March 10, BYD unveiled its latest high-performance electric vehicle systems and announced plans to feature 21 models in the coming year, with prices starting as low as 70,000 RMB.

Analysts predict that BYD will significantly increase its market share in the electric vehicle sector due to these strategic pricing adjustments. The company is anticipated to produce up to 62,300 vehicles in the first two months of 2025, marking an impressive 92.52% increase compared to the previous year.

BYD’s upcoming models are expected to dominate market segments, with projections indicating that sales could reach as high as 550,000 vehicles by the end of 2025. The company plans to continue expanding its presence in international markets, particularly in Europe and North America, where it aims to establish itself as a leading provider of electric vehicles.

In summary, BYD’s aggressive pricing strategy and expanding model lineup are set to enhance its position in the electric vehicle market, driving sales growth and increasing accessibility for consumers.