Anker Innovations is accelerating its strategic upgrade by expanding its focus on the energy storage and robotics sectors. On March 19, 2025, the company announced progress on its “Quality Returns Dual Enhancements” action plan, which emphasizes solidifying core advantages and advancing into these emerging business areas.
Since its inception, Anker Innovations has adhered to a forward-looking strategy driven by innovation, concentrating on three main industry directions: intelligent electricity, smart home automation, and intelligent audio-visual systems. As a result, the company has developed a robust core business matrix that includes digital charging, smart cleaning, smart security, intelligent acoustics, and smart projectors. Leveraging its extensive hardware technology background and mature product and market capabilities, Anker is increasing its investments in new sectors amidst the technological industry’s evolving landscape.
In the energy storage domain, Anker leverages its leading position in mobile charging technology to actively develop sustainable energy solutions. The company has established a comprehensive in-house technical capability that encompasses inverters, energy storage packs, battery management systems (BMS), and energy management systems (EMS).
Specifically, Anker has launched the Anker SOLIX home energy product series, which includes portable energy storage, balcony photovoltaic storage, and residential energy storage solutions. According to estimates, the revenue for the Anker SOLIX brand is expected to exceed 3 billion yuan in 2024. Looking ahead, Anker plans to further enhance the intelligence of home energy solutions.
In the robotics sector, building on its technological expertise in home security and cleaning, Anker is actively expanding into robotic automation. The company is establishing a full technical stack and product system that ranges from hardware to algorithms, aiming to integrate robotic technology into home applications.
Strategically, Anker’s robotics technology and product plans are structured around three core components, advancing through a three-step approach of “two-dimensional perception, three-dimensional movement, and three-dimensional interaction.” This development begins with intelligent vacuum robots and lawnmowers, progressing towards future intelligent household service robots. The company aims to drive the technological upgrade from single intelligent agents to multi-agent collaboration, utilizing Anker’s established product and market capabilities to facilitate the widespread adoption of smart home services.
In its announcement, Anker reaffirmed its commitment to an innovation-driven development strategy, continuously deepening its core business advantages and increasing its focus on cutting-edge fields such as energy storage and robotics. Additionally, the company plans to attract top global talent and collaborate with industry partners to build a robust ecosystem.
